For his latest release on personal imprint, Deep In Your Soul, Aytiwan joins forces with vocalist Nomvula, dropping an emotional and positive track ‘Ngiyacela.’

You can now listen to the full premiere exclusively on Tendence, and read our interview with the artist, covering everything from inspiration, label life, to studio set up. Enjoy!

WWD: Can you share with us the inspiration behind your upcoming EP ‘Ngiyacela?’ What message or emotions are you hoping to convey through this track?

My inspiration was mostly to maintain a very positive mindset and generate emotions for the listeners. I already had in mind to collaborate with Nomvula on this track, and I wanted the music to fit perfectly with her voice.

WWD: How did the collaboration with Nomvula come about? What was it like working with her on this project?

It was amazing; she is such a kind person. Her voice can heal your soul, with a very spiritual tone. She immediately understood what I wanted from my project and delivered a first draft quickly. I knew it was exactly what I wanted for this track.

WWD: Can you walk us through the creative process for ‘Ngiyacela?’ How did you and Nomvula develop the track from initial concept to final production?

I always had in mind to work with Nomvula, which drove me to develop the track and find something that could fit her style. I wanted to use my usual synths and create a journey for the listeners through the track. Nomvula and I communicated our ideas back and forth until we reached the final production.

WWD: What was the most challenging part of creating ‘Ngiyacela,’ and how did you overcome it?

I didn’t feel any part of it was challenging. Nomvula did an amazing job, making it easy to work with her vocals and incorporate them into the project. Everything flowed smoothly from start to finish.

WWD: The title ‘Ngiyacela’ translates to “I’m begging God for luck and peace.” Can you delve into the story behind the lyrics and how they reflect the overall theme of the song?

The idea came after discussing with Nomvula. She wanted to know the emotions I wanted to bring with this song. I told her I wanted something positive, and she came up with this idea. We are begging God to open the right doors and windows for us, both in music and in life. This theme of seeking divine guidance and blessings aligns with the overall positive message of the song.

WWD: How did you and Nomvula ensure that the lyrics complemented the musical composition? Was there a particular moment or line that you felt was especially powerful?

Nomvula immediately caught on to what I wanted. Everything went so smoothly that the result was perfect right from the start, with no need for revisions. I think she has a gift with her voice and ideas, making it a spontaneous and natural process for her.

WWD: Can you describe your studio setup for the production of ‘Ngiyacela?’ What are some of the key pieces of equipment or software you relied on?

As usual, I used my favorite synths like Diva, Serum, and Arturia’s suite. These VSTs are my go-to tools when starting a project. My studio is rather small, so I don’t have the opportunity to use external hardware like analog synths, but I hope to expand my studio in the future to try new equipment.

WWD: Were there any unique production techniques or sounds that you experimented with on this EP?

I always love to play with synths to bring the break to a climax by adding decay, sustain, and other elements. This is a typical sound in many of my productions, as I enjoy creating highlights during the breaks.

WWD: How do you balance the technical aspects of production with maintaining the emotional and soulful elements in your music?

When working with such emotional and soulful vocals, the emotional part naturally integrates into the music. I feel it deeply inside and translate this vibe into the technical aspects of the production, ensuring that the soulfulness is always present.

WWD: As someone who runs a label, how does this role influence your creativity and the way you approach your own music production?

Running a label means receiving tons of demos from people who want to sound like other famous artists. This often results in many tracks that copy successful formulas. Because of this, I strive to follow my own path and create my unique sound. As Bob Sinclar once told me, when you follow a trend, you are already too late because many producers will follow that trend. It’s crucial to find your own path.

WWD: Does managing other artists and projects give you a different perspective on your own work? How do you juggle these responsibilities?

Working with so many talented artists is amazing for my creativity. I invest a lot of energy in helping them with their releases, getting close to them, and providing advice and tips for their careers. Seeing their dedication and passion makes me value my work even more, whether it’s managing the label, my own music, or my DJ life.

WWD: How did you go about selecting Argento Dust, Jabzz Dimitri, and Native P. for the remixes of ‘Ngiyacela?’

I have wanted to work with Argento Dust for quite a long time, I love his productions, he has something special. I wanted to have him on that one as I knew he would bring something, and he delivered a bomb. Jabzz Dimitri is another artist I love to work with, his productions are always top-notch, and I naturally asked him to remix. Last but not least, Native P. asked me if I had something to remix, and as I know he loved to work with vocals, I proposed that one… and he also delivered a bomb… he has put so much energy in the promo of his remix, Shimza played it many times,… I want to thank them all for this amazing release! Without them it wouldn’t be the same.

WWD: What were your initial thoughts when you heard the remixes for the first time? Did any of them surprise you with their interpretation?

All of them surprised me, but in a good way. Argento Dust brought in powerful percussion that would ignite any dancefloor, Jabzz offered a deeper approach with new sounds, and Native P. added his distinctive deep sound and percussions. Discovering how each remixer interpreted my track was exciting and gratifying.

WWD: Can you highlight some of the unique elements each remixer brought to their version of ‘Ngiyacela?’

Argento Dust added Afro Tech elements with strong percussion, which gave the track a new dimension. Jabzz Dimitri’s deeper synths added a rich texture, and Native P.’s bassline and percussions brought a unique depth. Each remix added a different flavor, making the release well-rounded and versatile.

WWD: Do you have a personal favorite among the remixes, or do you find each brings something special to the table?

Each remix has its own genre and brings something unique to the table. There is no favorite; they are all suited for different situations and sets. The diversity of the remixes makes this release very complete and satisfying.

WWD: What can fans expect next from you? Are there any upcoming projects or collaborations you’re excited about?

We just finished a new project with Tabia, which includes a crazy remix from my friend G-Wash10. I met him while he was touring in Europe, and his remix is exceptional. I also have new projects in the works, so there’s more to come very soon!

WWD: Reflecting on your journey so far, what has been the most rewarding aspect of your career in music?

The most rewarding aspect is meeting so many amazing human beings from different cultures, all speaking the same language through their music. It’s incredibly enriching to connect with such diverse and talented individuals.

WWD: Finally, what advice would you give to aspiring producers and DJs who are looking to make their mark in the industry?

Find your own sound and distinguish yourself from others. Don’t just copy what others are doing because that can stifle creativity and innovation. Be true to yourself and create unique music that reflects your personal style and vision.

Release date: July 19th, 2024. Buy here

Aytiwan:Facebook // SoundCloud
Deep In Your Soul: SoundCloud